September 11, 2012 Heineken released the longneck bottle in the United States with a bang. It’s sleek new look, same world class taste kept the party live the entire night. We enjoyed music by Brick + Mortar and DJ Ravin Dave on the 1′s and 2′s. Complimentary Heineken & Heineken Light, Mercy, PretzelCrisps, and Perky Jerky were also on deck.
The atmosphere was perfect for the new slick design. It was perfect venue to release the new design and enjoy excellent music. Our crew had a 1 minute huddle and decided the longnecks were easier to carry around if you like to hold the bottle from the top while still giving you the same taste. Heineken gets a A+!